Significance of the gender divide in financial services — New Zealand results

New research from Finsia shows that companies need to make good on their stated commitment to promote gender equity.

The research findings were announced today in conjunction with the Bank of New Zealand, which is also launching a new industry body, Women in Financial Services Forum, in partnership with Finsia.Finsia chief executive Russell Thomas said, “This is the first New Zealand snap shot on gender diversity dedicated to the finance industry. It follows on from earlier research that Finsia conducted in 2010 and shows that the New Zealand situation is broadly similar to that in Australia.” BNZ, which partnered with Finsia to undertake the New Zealand component of the research, are today announcing the creation of a new industry association, the Women in Financial Services Forum.


Despite the fact that the financial sector may be a leader in promoting policies to deliver gender diversity — men and women see the reality differently. Male respondents overwhelmingly agreed (63.9%) that the promotion of women into senior roles was a priority in their organisation, both in principle and practice, whereas women were more evenly divided with almost half (48.6%) agreeing and almost a third (30.1%) choosing to disagree.

(from the media release)